THIS IS WHERE STREET ART MEETS FINE ART

ART MADE WITH LOVE❤

SHOP NOW

ABOUT

Rojo the Artist, whose given name is Jorge Roldan, is a multidisciplinary visual artist based in Tampa Bay, Florida. Known for his bold fusion of fine art, street culture, and storytelling, Rojo has become one of the most dynamic creative voices in the contemporary art scene. His versatility spans large-scale murals, fine art paintings, and immersive performance art that unites visual expression with live music and audience engagement.

Rojo has collaborated with globally recognized brands such as Hennessy, Tesla, Harley-Davidson, and Vespa, blending artistry with cultural influence and innovation. His work has also attracted a distinguished roster of collectors, including Shaquille O’Neal (Shaq), Robert Griffin III (RG3), Bill Bellamy, Jake Paul, Offset, and Nelly, each drawn to Rojo’s distinctive aesthetic and emotional depth.

Among his most celebrated works is an 8,000-square-foot mural honoring Lakers legend Kobe Bryant, a striking tribute that has become a Tampa Bay landmark. Expanding his creative reach, Rojo continues to evolve through live performance paintings—immersive events that fuse fine art, movement, and music into one unified experience.

Driven by an unrelenting passion to paint the world’s largest mural and inspire future generations, Rojo pushes artistic boundaries with every project. His mission is to leave behind a legacy that makes the world a more vibrant, connected, and meaningful place through the transformative power of art.

ENTER THE VAULT